Frankie Ratford is a full time adventurer obsessed with design, travel and business. She heads up The Design Kids and spends her spare time coaching her favorite Graphic Design businesses across the globe.





and talks:

Creative Mornings, Brisbane (2018)

WIX Playground, NYC (2018)

OFFF Festival, Tel Aviv (2018)

TDK x ADR x NNC, Perth (2018)

#TDKtuesdays, Gold Coast (2018)

OFFF Barcelona (2018)

ING Creatives, Dubai (2018)

Sydney Design Week x AGDA Pecha Kucha (2018) Melbourne Design Week x AGDA Pecha Kucha (2018)

GDEN Conference, Sheffield UK (2017)

The Future, Dublin (2017)

Creative Mornings, Milwaukee (2016)

Ligature Conference, Florida (2016)

Jacky Winter JWGYTB, Melbourne (2015)

University lectures x200 globally (2011-2018)


Awards and achievements

AGDA Awards 2016 judge (2016) University of Florida judge (2016) Decks For Change judge (2016) Top 33 Digital Influences, Ped TV (2015) ISTD Awards judge (2014) AGDA Awards (2012) Desktop Create Awards (2011) Graphic Design Annual Gold (Frost*) Create Awards finalist (2010) AGDA Awards finalist (2008) MADC Award Best Student (2008) Runner up, Ignite Best Folio (2007) Finalist, Lab 3000 Student Awards (2007) Grenadi, Student of the Year (2004)


Featured interviews,

podcasts & magazines

One Wild Ride magazine (2020), Design Your Life with Vince Frost podcast (2019), Ladies Wine & Design Gold Coast and Brisbane (2019), One Wild Ride podcast (2019), Word-Form: Sacrifice (2019), 99% Lifestyle in Birmingham podcast (2019), PRINT Magazine (2019), 33 Female Storytellers Who Are Changing the Face of Travel (2018), weAre the future, Guangzhou, China (2018)The Bare Road, Byron Bay (2018), Monster Children magazine (2018), Passion Passport Layovers (2018)High on Design @wix, Israel (2018), Calcalist, Israel (2018), The Design Kids (2018), Passion Passport, Melbourne (2018) Design Sponge (2018), MOO London (2018), Dubai Business News podcast (2018), Extraordinary Routines (2017), Half & Twice, Madrid (2017), Fresh Books blog, Toronto (2017), Formfiftyfive podcast, Berlin (2017), Australian Design Radio, San Diego (2016), Porter Novella Magazine (2016), Pencil vs Pixel podcast, LA (2016), The Collective, Sydney (2016) Desktop Magazine (2015), AIGA Eye on Design, New York (2015), The Walz Happens, Germany (2015) Tractor Design blog, Sydney (2015) Studio Home New Zealand (2015) NZ Herald (2015) ADR podcast, Sydney (2015), Smith Journal, Melbourne (2014), IdN Magazine, Singapore (2013), The Gold Coast Magazine (2013), Formfiftyfive, Berlin (2013), Oh 8 Blog, Australia (2013), Aus Infront, Australia (2012 – 2014), No Cure Magazine, Brisbane (2013), Frankie Magazine (2013), Collective Magazine, Gold Coast (2013), The Native Press (2012), InsideOut Magazine (2012), Frankie Magazine (2010), The Brag Magazine (2010) 


(with and for)


Combining her love of design, business and travel, Frankie is one of the world's leading experts within the Graphic Design industry on how to position your studio or business, get more clients and how you look online. She single handedly visited over 2000 of the world top design studios across 33 countries and got a detailed overview of how the business was run from the Founders themselves. No one else has such a global advantage. Frankie's set up three thriving businesses of her own and regularly gives guest lectures, workshops, private coaching and group bootcamps in all corners of the globe. 


Her new coaching arm takes advantage of all the knowledge she gained, looking at each of the nine business elements from a client perspective and industry perspective. She works with studios as an outside view point to help get the right clients, position the studio where it needs to head, improve their digital presence and most importantly, their bottom line. 


Pop your details below, and if I think we're a good fit I'll call you for the 15 minute pre chat where you talk more about where you're at and we can nut out final questions before the coaching starts in Step 2. 


Let's chat!


2-3 hour complete assessment of your design business, focusing on your positioning both client and industry facing with a full PDF report after. 


3 hour


Monthly check-up 

Optional extra 1.5 hour session to keep your business goals on track. Accountability is under rated! Must do the full coaching session first.


2-3 hour complete assessment of your design business, focusing on your positioning both client and industry facing with a full PDF report. 

- AUD$899


Frankie has enough energy to power a small city.

She’s brilliantly insane.”

Ben Johnston CEO

JosephMark, Los Angeles


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